I have deliberately chosen 3 different magazine adverts with to fully analyse and choose a layout best suited for my magazine advertisement for my album cover to feature on.
Advertisement no.1: Enter Shikari - Common Dreads
This is a Full page advertisement selling a new album. This information is minimal as it is simply there to remind people to buy the album when it is released. The minimal information on the advertisement relates to the minimal information known about the album before it was released. One of the few songs leaked by the band themselves was a song called 'havoc A' which contained the continuous chanting of the lyric 'the lions are at the door' which then became the slogan to the album. Enter Shikari are quite a politically driven band. I found the page quite difficult to analyse as it requires historical knowledge and a little bit of surmising to understand. i believe that the royalist lion links back to the royal family with links to the houses of Parliament and linked with the background of a map which could symbolise the British commonwealth because the album is named 'Common Dreads'. The three main colours are green, red and black which are all ossicated with royal colours. This shows youth identify through the rebellion against the government and to silence their opinion. The intelligent links to certain parts of governmental power makes this advertisements very clever as it is offensive without being outward with it. It also has it's record label in the bottom right hand corner.
Advertisement no.2: This advertisement is to promote All Time Low's album Nothing Personal. It has a cut out cartoon type feel to it with the crudely cut outlining and doodles. This shows immaturity, which also reflects the age of the band and thus the audience they attract. This advertisement attracts a collective identity of youth because of the doodles and such which would remind them of school or college. Unlike a majority of other media I have analysed this is unoffensive and carries no moral message. This would reflect the bands pop-rock unoffensive style of music. The advertisement in itself is simple and quite bland which wouldn't normally be associated with a teenaged market but I think this might have been done to remind teenagers of their yellow exercise books and the album would connote a break from the boring stereotype of college. There is also an HMV plug at the bottom of the page which means they have sort financial gain from HMV advertising on All Time Low's page, although this would also help the consumer find the product the purchase it. Just like the Enter Shikari advertisement it has its record company at the bottom of the page. on my own advert i will have to create my own or research record companies and select the one most suited for the band, genre and image I'm creating for my project.
Advertisement No.3: This is a very dark and bland in colour because of the aptly named album 'Grey Britain' From the politically driven punk band the 'Gallows'. It is apparent that it is politically rounded through the use of political iconography. For Example: the United Kingdom flag, the Tudor rose and a coat of arms. The word 'Grey Britain Gallows' are written in an graffiti type style which concretes the youth culture identity it is portraying. Although this advertisement is promoting their new album it is also promoting their new tour. This would help the band sell albums and sell tickets to their live events which is a good marketing ploy. The advertisement is also endorsed by Relentless energy drinks which would provide income from the advertisement for both the band and Relentless drinks company. The colours of the age are black, white and grey. They connote mystery and darkness which would give the consumer an initial idea about the album.
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