first logo ideas

firstly, i created these titles by using photoshop and photoshop brushes. no only did i use the photoshop brushes with the brush tool but also using the eraser tool to create different depths between the layers. i found this quite fun to play around with as it was creative and nice to see how my ideas expanded. i got these brushes from a website called brusheezy.com and some of my personal brushes. as i also take photography these are photoshop brushes i already had.
FIRST MASTHEAD: the first title consisted on multiple Gothic type branches growing out of the font. the cracks added to this old distressed look and really look like its been taken over y the roots of the trees. this gave the impression that it was an old relic but i felt and background was too blank.
SECOND MASTHEAD: this was much more simple with a crack design i created my making my photoshop eraser big enough to cover the font and creating this design. by making it more simple it made it more modest and plain which i quite liked. i wasn't sure if it needed something else though.
THIRD MASTHEAD: this looks very unprofessional and a bit like a television not tuned in properly. not alot of thought went into this one.
FOURTH MASTHEAD: this plays on the word smoke which is why i added smokey-cloudy-misty-fog. it creates a mysterious tone. though, the main focal point was the center of the word and the outsides of the word looked to blank.

FIFTH MASTHEAD: i don't like this masthead because it doesn't fit the conventions of a masthead of being something which stretches across the top of the page, which would happen with this masthead. it also doesn't have any connotations of a genre of rock music. i was just playing around with different photoshop brushes to see the differant effects.
SIXTH MASTHEAD: this looks too simple. i used a star type effect on it but , i think this looks too much like a masthead for a woman's interest magazine.

SEVENTH MASTHEAD: much the same as the sixth masthead it looked too simple and too much like a women's lifestyle magazine.

EIGHTH MASTHEAD: this plays on the word 'smoke'. i added two of the smokey brushes to the background but it looks to big to be a masthead and its not really eye catching.

NINTH MASTHEAD: it looks very plain and not eye catching enough for a magazine masthead. i played on the word smoke again with this brush.

TENTH & ELEVENTH MASTHEADS: both of these are just slight revisions of each other. the tenth masthead has a moon in the background which connotes night time and mystery which could also lead down the Gothic route. the eleventh masthead has the 'O' in smoke taken out to make the reader think it is there. i think this is more intelligent and makes the reader think about it but i still didn't think i had got to the stage of an effective masthead yet.

these last two mastheads are my favourites. i like the both of them so my final masthead was chosen by a peer vote, as i wanted a different view and they are going to be in my target age.

TWELFTH MASTHEAD: i used a cracked brush as an eraser to rub away parts of my text but to still make it legible. i applied a smokey cloud in a layer underneath to not interrupt the erased layer. i then applied branches, both jagged and swirly. while asking my peers which masthead they preferred i would also ask which kind of branches would be more effective.

THIRTEENTH MASTHEAD: this is the same as the twelfth masthead but without the branches. i think i this looks simpler and effective.

after the peer vote the twelfth masthead came out on top. the comments mentioned where that the jagged branches would be more effective as they connote quite a Gothic look and this would target my target market of people liking rock music. (of course a stereotypical view). but stereotype's have to be explored.